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What’s new in 2022 — and 2023

There’s a whole new cohort of 99 newsletters coming, plus updates from the original 99 newsletters. And, there are a few surprises in store. But here’s what I can tell you:

Here’s what you get for signing up:

+ Biweekly 99 Newsletter Project updates, plus first looks at email templates and guides to help you level up your newsletter skillset.

+ Not-so-great emails broken down, to show you how they miss the mark — or worse yet, get ignored entirely.

+ Fantastic emails dissected and examined to give you actionable ideas to send better emails.

That’s great, but who are you?

Hey, I’m Cory.

For more than 20 years, I’ve been helping newsrooms build loyal audiences. What does that look like?

  1. Getting more paying subscribers (or members, if that’s your jam).
  2. Getting and keeping those subscribers happy.
  3. Getting more subscribers to renew — year after year.

These are all common challenges, and you aren’t lesser than if you experience them, too. I experience these challenges all the time.

In my career, I’ve been fortunate to work with talented people at great organizations: Capital Gazette Newspapers, ProPublica, Block Club Chicago, Earth Island Journal, Texas Observer, Stable Genius Productions, and more.

tcb surf

Don’t just take my word for it…

Cory Brown’s work to help the Austin Monitor better understand both its audience, and how to grow its audience has been instrumental to our success.

As I’m fond of saying, he’s made us smarter in a number of critical ways with a careful, hands-on approach that left me feeling like I’d learned a whole lot about the direction of our industry.
Mike Kanin
Former Publisher, Austin Monitor

What are you waiting for?

By signing up and providing your information, you agree to receive emails about newsletters, audience development and audience development-related products and services provided by Impact TK. The 99 Newsletter Project does not share your information, and you can opt-out at any time. Please feel free to review the Privacy Notice.